Presentation Skills 
    Articles for Speakers
    This article is an excerpt from Wake 'em Up Business Presentations by Tom
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    Timing
    
    Tom Antion
    Washington, D.C.
    
    Timing is one of the most important aspects of humor and NO
    ZZZZZs presenting. Not only is timing involved in an individual
    piece of humor, it is also involved in the placement of that
    piece of humor in the overall presentation. Timing is also
    involved in spontaneous reactions to "expected" unexpected
    developments during the presentation.
    
    Jack Benny said, "Timing is not so much knowing when to speak,
    but knowing when to pause." He should know, because he delivered
    one of the funniest and most famous lines in the history of
    comedy after an extremely long pause. He was being held up by a
    robber at gunpoint. The robber said, "Your money or your life!"
    Jack didn't say a word for an extended period of time. The robber
    became impatient and said, "YOUR MONEY OR YOUR LIFE!!" Jack
    finally replied, "I'm thinking." His persona as a cheapskate,
    coupled with a long pause indicating he was having trouble
    deciding whether to give up his money, or die was hilarious. A
    pause lets the audience catch up and draw pictures in their mind.
    It is the audience's signal to imagine.
    
    In joke telling, a pause just before and just after your punch
    line gives the audience a chance to laugh. Absolutely do not
    continue to talk when laughter is expected. Laughter is hard to
    get and easy to discourage. Hold eye contact a little bit longer
    than you think you should when delivering punch lines because
    time is hard to judge when you are pumped-up for a presentation.
    
    The size of your audience will affect your timing. Your
    presentation will take less time to deliver to smaller audiences.
    Smaller audiences should mean quicker laughter. Conversely,
    presentations will take longer for extremely large crowds. Your
    pauses will be longer to compensate for the wave effect created
    because of the physical distance between you and the back row of
    the audience.
    
    Next issue learn how the time of day effects your audience
    response.
    
    "In Wake em Up, Tom Antion teaches us how to get our message
    across, do it with humor, and keep the audience awake all at the
    same time. That's great, although I've learned through experience
    that when I'm not doing 1 and 2, I prefer that the audience doze
    off. It makes my getaway easier."
    Gene Perrett, Author and head comedy writer for 
    Bob Hope
    
    
    Note: This article is part of an eleven part series excerpted from
    Tom Antion's new book, Wake em Up: How to Use Humor and Other
    Professional Techniques to Create Alarmingly Good Business
    Presentations. Anchor Publishing, 336 page softcover, $24.95 +
    $4.00 S&H, (800) 448-6280 x 1 or FAX to (757) 431-2050 To
    Order 
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